ISTC Brochure

About This Project

This brochure was the main product to kick off a brand redesign for the company International Sports Training Camp.  I enjoyed being able to have more creative freedom than usual when working with this business, which included choosing new fonts and colors to carry on through the rest of the company’s branding. I chose to go with an extremely photo-heavy design after working with the company’s photographers for an extended period of time to get the images that best represented the feel of ISTC.  The most challenging part of this project was figuring out a visually pleasing and logical way to display the loose handouts, forms, and dvd into the brochure.